Qingdao multinational Haier, sponsor of the NBA, owner of historic property in Manhattan, Chinese manufacturer with factories all over the word (including one in the U.S.), is living up to their tagline by going Haier and Higher. It was recently announced that Haier has finished building a new factory in Qingdao that produces modular kitchens. The pre-fab products will be made by a joint venture with a Japanese home products company, Lixil.

Haier World Headquarters and the Haier University are located in Qingdao at Haier Lu and the 308 Highway (on the way out to the Liuting Airport from downtown Qingdao). The company began with refrigerators and now makes all kinds of gadgets and appliances for the home, as well as being involved with real estate. Haier even makes some cool kegerators.

Get more info on one of Qingdao’s great success stories on the official Haier Group Website.

More info on the Lixil-Haier plant in Qingdao:

Lixil-Haier Housing Products Co. announced June 10 that it has completed construction of a new manufacturing facility in Qingdao, China. The new plant will serve as a central production base for Lixil-Haier’s modular kitchens and kitchen components.

A joint venture between Tokyo-based Lixil Corp. and Qingdao’s Haier Group, Lixil-Haier’s new Qingdao plant will manufacture not only kitchen cabinets, but also an array of components used for modular kitchens, including finished doors and artificial marble countertops.

Lixil owns 51 percent of Lixil-Haier, while the Haier Group holds the remaining shares. The joint venture is capitalized at 3.1 billion yen ($31.5 million) and employs 1,112 workers.

Related Links:
Biz Brief PR on the Lixil-Haier Plant in Qingdao from Asahi Shimbun

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